HomeWinBuzzer NewsYouTube to Release Music Streaming Service in March, Say Reports

YouTube to Release Music Streaming Service in March, Say Reports

YouTube Remix will integrate both audio and music videos in a subscription service to rival Spotify and Apple. However, it's not yet clear which labels will be coming on board.


dominates the online video space, and now it's setting its sites on music. A report from Bloomberg suggests record label giant Warner Music Group has already signed on, with more to come.

The information comes from sources who do not wish to be identified, but Bloomberg says they are ‘familiar with the matter'. YouTube is allegedly talking to Sony Entertainment, Universal Music Group, and Merlin.

However, it's worth noting that YouTube has tried such tactics before. In 2014, YouTube Music Key was introduced, delivering ad-free music videos. Today, users can make use of YouTube Red or an adblocker for the same functionality.

It seems the new service, known tentatively as Remix, will be closer to Play Music. Remix will offer on-demand audio streaming, but will incorporate YouTube elements like video clips. It would have to compete with Spotify and music, but those in the music industry are hopeful.

Better Compensation for Artists?

faces constant criticism over its poor pay for artists and labels. YouTube may be able to offer more significant compensation. It also seems the time is right, with the music industry returning to growth and YouTube's ad-based model running into problems.

However, sources say there's still a lot of work to do. YouTube has allegedly been in talks with Sony and Universal for over a year. Still, Vevo, a video arm of Universal, is set to negotiate early next year.

At this point, it's hard to say if Remix will be enough to shake up the industry or will just be another of YouTube's attempts. This time, the company has a lot of manpower behind it, hiring a huge amount of Play Music staff, as well as former Warner Music exec Lyor Cohen.

Either way, consumers will have more choice, and Spotify more competition. We'll keep you updated with more information as it arrives.

Ryan Maskell
Ryan Maskellhttps://ryanmaskell.co.uk
Ryan has had a passion for gaming and technology since early childhood. Fusing the skills from his Creative Writing and Publishing degree with profound technical knowledge, he enjoys covering news about Microsoft. As an avid writer, he is also working on his debut novel.

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