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Another major game streamer has decided to leave market-leading platform Twitch and join Mixer on an exclusivity deal.
Mixer subs are now priced competitively with its rival, Twitch, but streamers will still get the same percentage.
Microsoft has managed to win over prolific Twitch streamer Shroud, who peaked at over 78,000 viewers on Mixer after his announcement.
Microsoft's Mixer Academy will train streamers, moderators, and general users, covering the features of the platform, social media, networking, and more.
Mixer co-founder Matt Salsamendi is leaving Microsoft to work with lasers in the EDM industry. He's been with his company for eight years.
Elsewhere in the October 2019 Xbox Update, Microsoft has added notifications for Wish List items and Family Settings improvements.
Microsoft may have paid over $10 million to attract Ninja to Mixer, but one analyst believes the decision could pay off.
Mixer will show on ads on creator's live streams, but they won't currently get a cut. The platform says it's exploring ways to pass in revenue but wouldn't make a firm commitment.
Users who subscribe to Xbox Game Pass can now help their favorite Mixer streamers through an extension of the Direct Purchase program.
Microsoft has signed a deal with Tyler 'Ninja' Blevins, who holds 14 million subscribers on Twitch, to stream exclusively on its Mixer platform.
Microsoft is making changes to Mixer, cutting programmers in the game streaming platform, potentially signaling the end of the service.
During E3 2019, Microsoft will be handing out free DLC and other items on its Mixer streaming service. The company is yet to announce many rewards, but Sea of Thieves players can grab the Onyx Four Pack.
Fable 4 briefly appeared on Microsoft's Mixer streaming site after a third party listed the game as a title. It's unclear if the company had inside knowledge.
An update to Microsoft's Mixer app for iOS adds an auto streaming quality for some users, as well as What's New section and expanded notifications.
Users of the Mixer streaming service on iPhone and iPad can now update to version 4.2.0, which brings new features and improvements.
Mixer Season 2 is available now with a focus on engagement between streamers and fans. Skills, Sparks, Embers, and Progression are four new features on Season 2.
Mixer now streams movies, with five titles streaming each week leading up to Halloween at the end of this month.
The latest update for Mixer on iOS also adds more tools for Clips with modification tools such as a delete function.
A new Xbox One preview allows Mixer users to broadcast everything that is happening on their screen, including the Xbox dashboard.
Through the acquisition of Vidpresso, Facebook hopes to differentiate by bringing interactive features to videos on its network.