Inworld AI, NVIDIA, and Streamlabs have partnered to introduce an AI assistant designed to transform live streaming by acting as a co-host, producer, and technical assistant.
Dubbed the “Intelligent Streaming Assistant,” the AI tool announced at CES 2025 combines real-time game recognition, dynamic commentary, and technical support to revolutionize how creators interact with their audiences. Designed for accessibility and ease of use, the assistant is set to debut on the Streamlabs App Store in 2025.
“Streaming can feel overwhelming when you’re managing so much on your own,” said a Streamlabs representative. The assistant addresses this challenge by automating repetitive tasks and providing streamers with tools to enhance audience engagement while focusing on content creation.
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Features of the Intelligent Streaming Assistant
The live streaming industry, valued at over $70 billion globally, is increasingly competitive, with creators juggling technical setups, audience interaction, and content production. Smaller streamers often struggle to attract and retain viewers, especially during quieter moments.
The Intelligent Streaming Assistant directly addresses these challenges. Its ability to automate tasks and provide dynamic audience engagement tools levels the playing field for new and smaller creators. By integrating with game data and responding to viewer inputs, the assistant fosters a more immersive and interactive experience, helping streamers grow their communities.
The Intelligent Streaming Assistant serves three distinct roles: interactive co-host, producer, and technical assistant. Each function leverages the expertise and technology of the partnering companies to deliver a seamless experience.
Interactive Co-Host
Using NVIDIA’s Avatar Cloud Engine (ACE), the assistant identifies key moments in gameplay and reacts with contextually relevant commentary. Whether highlighting a player’s tactical maneuver or acknowledging a viewer’s donation, the co-host adds an interactive layer to streams.
During quieter moments, the assistant can also engage the audience by commenting on in-game events or answering chat questions, effectively acting as both entertainer and moderator.
Producer
The assistant’s producer role automates labor-intensive tasks such as triggering scene transitions, playing audio and visual effects, and clipping highlights for replays.
Integrated with the Streamlabs API, it responds dynamically to gameplay intensity, creating an immersive experience for viewers. For example, during a high-stakes moment in Fortnite, the assistant can cue dramatic sound effects or animations, amplifying audience excitement.
Technical Assistant
Streamlabs Desktop users often face challenges with setup and troubleshooting. The assistant simplifies these processes by managing scene transitions, adjusting audio levels, and ensuring smooth stream performance. For new streamers, this role removes technical barriers, allowing them to focus on building their brand and engaging with viewers.
Personalization and Customization
One of the assistant’s standout features is its high level of customization. Streamers can select from a variety of avatars and personalities, ensuring the assistant aligns with their unique style and audience preferences. Options range from lively and humorous personas to more subdued, professional characters.
Rendered locally on GeForce RTX GPUs, the avatars offer low-latency performance and realistic animations. NVIDIA’s ACE technology ensures that interactions between the streamer, audience, and AI co-host feel natural and responsive.
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Collaborative Innovation at Work
Inworld AI’s cognitive engine processes multimodal inputs—such as gameplay events and chat data—to generate context-aware behaviors. NVIDIA’s ACE technology powers real-time rendering and vision models, while Streamlabs provides the user interface and API integration that makes the assistant accessible to creators.
At launch, the assistant will support Fortnite, with plans to expand compatibility to other popular games. A freemium model will allow streamers to access basic features for up to two hours per session, with additional functionality available through Streamlabs’ Ultra subscription plan.
The announcement reflects a growing trend of integrating AI into creative workflows. From virtual co-hosts to automated production tools, the potential applications extend beyond gaming into areas like education, corporate training, and virtual events. As AI tools become more sophisticated, they could reshape how creators interact with audiences across industries.
