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OpenAI’s ChatGPT to Challenge Google with Its Own Search Engine

OpenAI, backed by Microsoft, is building a search engine (search.chatgpt.com) to challenge Google's dominance.

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OpenAI is reportedly on the verge of launching its own search engine, aiming to disrupt Google's longstanding dominance in the search market. Speculation has been mounting, with evidence suggesting that the launch could occur as soon as May 9. Observers have discovered SSL certificates for the domain [search.chatgpt.com](http://search.chatgpt.com “‌”), and discussions on Reddit hint at the imminent unveiling of the search engine. AI podcaster, Pete, then took to X to claim that the ChatGPT search will make its debut next week. 

Technical and Strategic Insights

The discovery of the SSL certificates for [search.chatgpt.com](http://search.chatgpt.com “‌”) and the specific mention of a May 9 launch date have sparked considerable interest in the tech community. When attempting to access the subdomain, users are met with a “Not found” message, which is unusual and suggests that preparations for the launch are underway behind the scenes. This strategic move by OpenAI, with significant support from Microsoft, indicates a direct challenge to Google's search engine monopoly. 's Bing, despite its efforts, has not significantly dented 's market share, leading to this innovative collaboration with .

OpenAI's approach to search promises to leverage AI for rapid results and AI-generated summaries, potentially offering a new and improved search experience. The partnership with the Financial Times, allowing ChatGPT to link to relevant articles, demonstrates is trying to smooth relations with news providers amid court cases with a group of newspapers and with The New York Times

Google is already deeply integrating AI into search, with its Gemini chatbot and Search Generative Experience. Google announced SGE at its annual I/O conference in May. SGE is a new feature for Google's search engine that uses large language models (LLMs) such as Pathways Language Model 2 (PaLM2) and Multitask Unified Model (MUM), which can produce natural language text from different sources of information.

Luke Jones
Luke Jones
Luke has been writing about all things tech for more than five years. He is following Microsoft closely to bring you the latest news about Windows, Office, Azure, Skype, HoloLens and all the rest of their products.

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