HomeWinBuzzer NewsMicrosoft Viva Sales Taps into OpenAI GPT Features to Automate Emails

Microsoft Viva Sales Taps into OpenAI GPT Features to Automate Emails

Microsoft is once again collaborating with OpenAI, this time bringing GPT automation to Microsoft Viva Sales.


's recent embrace of AI – mostly through its partnership with – is extending to another product. This time, Sales will integrate OpenAI GPT AI features to general email replies automatically.

Viva Sales, the Microsoft Viva component that leverages and video conferencing tools into a customer relations software package will now tap into the GPT 3.5 AI engine. Microsoft was a co-developer of the GPT-3 (Generative Pre-trained Transformer) alongside OpenAI.

This is the same AI that also underpins the natural language processing chatbot that has been making headlines in recent weeks. While ChatGPT is moving to version 4, GPT is also updating and moving to GPT 3.5, which is the AI system that Viva Sales will access.

It will help Viva Sales provide email replies to clients. The AI will pull data from customer records and Office emails and will generate emails with pricing information, personal text, and promotions.

AI Push

This is the latest collaboration with OpenAI. Microsoft has been strengthening its partnership by investing billions more into OpenAI and promising to fold AI into all its services. That investment is believed to be $10 billion and gives Microsoft 49% of all revenue from OpenAI products.

Microsoft has confirmed it is bringing AI driven natural language translation to Skype, merging the capabilities of Bing with the ChatGPT chatbot, and integrating OpenAI's GPT AI engine into Office apps.

Microsoft also says it will fold AI into Windows 12 as a core of the platform, while Azure OpenAI made it to general availability last month.

Viva Sales made its debut in June 2022 as a CRM to compete with the likes of Salesforce. Microsoft Viva Sales will work in both and Microsoft Teams. The aim of the platform is to provide a more efficient selling experience by tapping into AI solutions.

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Last Updated on February 23, 2023 1:48 pm CET

Luke Jones
Luke Jones
Luke has been writing about all things tech for more than five years. He is following Microsoft closely to bring you the latest news about Windows, Office, Azure, Skype, HoloLens and all the rest of their products.

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